The incubatee's toolbox
These are introductory books on business creation and management, chosen from those available at BU Richter.
These books and many others, as well as several economics/management journals, are available on the third floor (level 3b) of BU Richter in the Management (E) and Economics (L) sections.
- Lean startup: embrace continuous innovation / Eric Ries, rated E6c RIE
- The Running lean method / Ash Maurya, dimension E1a MAU
- Le growth hacking / Frédéric Canevet, cote E10 CAN (online versions : cairn/scholarvox)
- Business model performant/ Anne-Laure Juliot, reference E1a JUL (online version)
- Starting a business: from the idea to the business plan/ Robert Papin, reference E1a PAP (online version)
- La boîte à outils de la création d'entreprise : 67 outils clés en main / Catherine Léger-Jarniou, Georges Kalousis, reference E1a LEG (online version)
- Go into startup mode: 6 steps to get your business off the ground / Franck Debane, reference E1a DEB (online version)
- Le grand livre de la création d'entreprise : 2021-2022 / Claude Triquère, reference E1a TRI
- A guide to design thinking / Michael Lewrick, symbol E6c LEW
- Project manager's toolbox / Jérôme Maes, E7 MAD (online version)
- Project planning / Martial Prévalet, E7 PRE (online version)
- Managing innovative projects / Geoffroy Labrouche, reference E7 LAB (online version)
Successful market research for an effective business model / Catherine Léger-Jarniou, reference E1a LEG (online version)
- Les clés du business plan / Sébastien Ristori, symbol E1a RIS (online version)
- L'art du business plan: construire votre projet, évaluer sa rentabilité et rassurer vos partenaires / Anne-Sophie Poupin, reference E1a POU
- Marketing for non-specialists / Marcelle de Murat , reference E8 MUR (online versions: cairn/scholarvox)
- The community manager's toolbox / Clément Pellerin, reference E10 PEL (online version)
- Inbound marketing toolbox / Stéphane Truphème, code E10 TRU (online version)
- Digital marketing toolbox / Stéphane Truphème, reference E10 TRU (online version)
- Content marketing / Stéphane Truphème, symbol E10 TRU (online version)
- Communication toolbox / Bernadette Jézéquel, reference E16c JEZ (online version)
- Knowing how to negotiate / Thomas Dupont, dimension E9a DUP
- Sales and negotiation step by step / Daniel Delaruelle, reference E9a DEL (online version)
- Finance for non-financial people / Franck Nicolas, reference number E17 NIC (online version)
- Taxation for non-specialists / Bernard Plagnet, reference E17 PLA (online versions: cairn/scholarvox)
- Guide fiscal et social du créateur d'entreprise / Véronique Chambaud, reference E1a CHA
- Financing your business: from bank loans to crowdfunding / Stéphanie Le Beuze, reference E1a LEB (online version)
- Create your startup without financial means / Brice Cornet, reference E1a COR (online version)
- Get the best financing for your project / Adrien Chaltiel, E1a CHA
- What's my start-up worth? How to make the most of my start-up when raising funds / Carl-Alexandre Robyn, reference E1a ROB (online version)
The library also offers online resources (journals and databases) accessible from BU computers, and remotely for those registered at the university: