The incubatee's toolbox
These are introductory books on the subjects of business creation and management, chosen from those available at BU Richter.
These books and many others, as well as several economics/management journals, are available on the third floor (level 3b) of BU Richter in the Management (E) and Economics (L) sections.
- Lean startup: embrace continuous innovation / Eric Ries, rated E6c RIE
- The Running lean method / Ash Maurya, dimension E1a MAU
- Le growth hacking / Frédéric Canevet, cote E10 CAN (online versions : cairn/scholarvox)
- Business model performant/ Anne-Laure Juliot, reference E1a JUL (online version)
- Starting a business: from the idea to the business plan/ Robert Papin, reference E1a PAP (online version)
- La boîte à outils de la création d'entreprise : 67 outils clés en main / Catherine Léger-Jarniou, Georges Kalousis, reference E1a LEG (online version)
- Go into startup mode: 6 steps to get your business off the ground / Franck Debane, reference E1a DEB (online version)
- Le grand livre de la création d'entreprise : 2021-2022 / Claude Triquère, reference E1a TRI
- A guide to design thinking / Michael Lewrick, symbol E6c LEW
- Project manager's toolbox / Jérôme Maes, E7 MAD (online version)
- Project planning / Martial Prévalet, E7 PRE (online version)
- Managing innovative projects / Geoffroy Labrouche, reference E7 LAB (online version)
Successful market research for an effective business model / Catherine Léger-Jarniou, reference E1a LEG (online version)
- Les clés du business plan / Sébastien Ristori, symbol E1a RIS (online version)
- L'art du business plan: construire votre projet, évaluer sa rentabilité et rassurer vos partenaires / Anne-Sophie Poupin, reference E1a POU
- Marketing for non-specialists / Marcelle de Murat , reference E8 MUR (online versions: cairn/scholarvox)
- The community manager's toolbox / Clément Pellerin, reference E10 PEL (online version)
- Inbound marketing toolbox / Stéphane Truphème, code E10 TRU (online version)
- Digital marketing toolbox / Stéphane Truphème, reference E10 TRU (online version)
- Content marketing / Stéphane Truphème, symbol E10 TRU (online version)
- Communication toolbox / Bernadette Jézéquel, reference E16c JEZ (online version)
- Knowing how to negotiate / Thomas Dupont, dimension E9a DUP
- Sales and negotiation step by step / Daniel Delaruelle, reference E9a DEL (online version)
- Finance for non-financial people / Franck Nicolas, reference number E17 NIC (online version)
- Taxation for non-specialists / Bernard Plagnet, reference E17 PLA (online versions: cairn/scholarvox)
- Guide fiscal et social du créateur d'entreprise / Véronique Chambaud, reference E1a CHA
- Financing your business: from bank loans to crowdfunding / Stéphanie Le Beuze, reference E1a LEB (online version)
- Create your startup without financial means / Brice Cornet, reference E1a COR (online version)
- Get the best financing for your project / Adrien Chaltiel, E1a CHA
- What's my start-up worth? How to make the most of my start-up when raising funds / Carl-Alexandre Robyn, reference E1a ROB (online version)
The library also offers online resources (journals and databases) accessible from BU computers, and remotely for those registered at the university: